Friday, May 1 | 7:30 - 9:45 am

Mario's Italian Steakhouse | 2740 Monroe Avenue | Rochester, NY

As the Internet’s role in our daily lives expands, so does its potential as a marketing tool. Unlike traditional marketing of the past, online media allows businesses to reach their customers directly, in a timeframe previously thought to be impossible. Instead of sending a message to their consumers, businesses now find themselves engulfed in conversation with their consumers, creating a dialogue that builds brand trust and value.

At the Online Media Mix: Transforming Your Business in a Virtual World event, local business leaders will share the lessons they’ve learned using online media. By embracing these incredibly popular marketing tools, they have all found new success through the Internet. Learn the techniques and tips that have helped them transform their businesses using online media in innovative ways.